Overview

Digitaly India is looking for a Marketing Automation Specialist. In the role, you will be an expert in deploying marketing automation campaigns via Marketing automation tools (Eloqua, ExactTarget, Pardot, Hubspot, Marketo). You will own the system execution of strategic plans as well as design solutions for components of larger projects. You will build lead generation programs and their assets including emails, landing pages, and forms. You will be an integral part of the strategic marketing team providing input or guidance on best practices for digital marketing.

Required skills

We will be delivering clients’ tasks via Marketing automation tools (Eloqua, ExactTarget, Pardot, Hubspot, Marketo).

  • You will be actively involved in client engagements.
  • Knowledge of web usability, architecture, search, visit experience, and user interfaces, online analytics.
  • Track and perform analysis, interpret results, develop insights, drive focus toward lead generation, and provide actionable insights to improve marketing
  • Proficient with Google Analytics
  • Design, Create/code emails and campaigns
  • Excellent verbal and non-verbal communication skills
  • Detail oriented

Experience Qualifications

  • Bachelors or higher with specialization in marketing
  • Total 4 – 6 years experience with min 3+ years in a digital marketing role
  • Min 2+ years in using any marketing automation tool like Eloqua, ExactTarget, Pardot, Hubspot, Marketo

Tagged as: B2B Marketing, Channel Marketing, Digital Marketing, International marketing experience, Online Marketing, SEO, Social Media

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About Digitaly India

We help our clients to implement digital transformation, improve the performance of their marketing assets, develop and move marketing talent around their business, and manage their marketing capital risks. We bring together an unmatched combination of industry, business, strategy, talent, analytics, and technology expertise with more than 1,000,000 days’ investment. That means you get the right team with the right skills and experience wherever you need us around to help you deliver the value you’re looking for – from business strategy through to organizational execution.